Samsung’s CDU50 Next Generation Baseband Unit Advances 5G Evolution with Cutting-Edge Technologies

Samsung Electronics today announced the commercial availability of its next generation Baseband Unit (BBU), the CDU50. The new solution was first commercialized in Korea and will be commercially launched in the U.S. and other global markets in the second quarter of this year.

 

Samsung’s CDU50 offers increased performance in comparison to the prior model, while supporting all LTE and 5G NR network frequencies in one unit. The BBU can support both Distributed RAN (DRAN) and Centralized RAN (CRAN) configurations. With these improvements, carriers can achieve increased flexibility in managing a network and meaningful cost reduction.

 

Key enhanced features of the next generation BBU are:

 

• Enhancing performance: Six times increase in capacity supporting a greater number of cells and nearly two times faster network throughput with Samsung’s new 5G modem.
• Single unit supporting both LTE and 5G NR: Enables convenient operation of network, and saves installation space while reducing CAPEX and OPEX.
• Supporting both DRAN and CRAN: Increased operational efficiency through improved network reliability and resource management, as well as performance enhancements and cost savings.
• Improving connection flexibility: Support both CPRI and eCPRI connections to bring greater flexibility in network deployments.

 

“CDU50 delivers a powerful networks product that can help operators migrate from 4G to 5G more smoothly, while reducing costs, and offering greater performance with the same footprint when compared with our previous version,” said Jaeho Jeon, Executive Vice President and Head of R&D, Networks Business at Samsung Electronics. “Now available in the market, this will enable mobile operators to create a path to providing a higher level of customer service. We’re excited to bring this product to market, and look forward to developing and launching even more powerful versions of networks solutions in the coming years.”

* This article was originally published here

Recapping Galaxy Unpacked 2020’s Most Unforgettable Moments

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The first Unpacked of a new decade is officially in the books, and if Samsung’s latest innovations are any indication, the future of mobile innovation is incredibly bright.

 

Held earlier today in San Francisco, Galaxy Unpacked 2020 saw Samsung officially introduce the Galaxy Z Flip and Galaxy S20 – devices designed for a new era of mobile innovation. Over the course of the event, presenters including Dr. TM Roh, President and Head of Mobile Communications Business, Samsung Electronics, outlined how the company’s latest innovations will help launch a new generation of intelligent connections.

 

In case you missed it, here’s a quick recap of Galaxy Unpacked 2020’s most unforgettable moments.

 

Attendees eagerly await the start of Galaxy Unpacked 2020 inside San Francisco’s famous Palace of Fine Arts.

 

 

The Future Changes Shape

Samsung wasted no time showing the world that this year’s Unpacked was going to be special. With the introduction of its latest statement-making foldable device, the Galaxy Z Flip, the company showed once again how it is revolutionizing the mobile experience by redefining what a smartphone can do.

 

After introducing Samsung’s all-new, compact and stylish foldable phone, the Galaxy Z Flip, Rebecca Hirst, Head of Mobile Product Marketing, Samsung Electronics UK, takes a moment to discuss the device’s new form factor and first-of-its-kind display. “With this phone, we’ve done the impossible and created ultra-thin glass that folds,” says Hirst. “Every time you fold it, you’re not just bending glass, you’re bending the laws of physics.”

 

Hirst treats the crowd to a demonstration of the Galaxy Z Flip’s selfie camera. With the phone in Flex mode, she frames and snaps her selfie on the top half of the screen, and uses the bottom half to open the Gallery app and flip through her photos.

 

Unpacked attendees are all smiles as they test out the Galaxy Z Flip’s all-new selfie experience.

 

 

The Galaxy S20 Changes the Mobile Camera Game

Speaking of cameras, Samsung followed up the Galaxy Z Flip’s reveal by unveiling a new series of smartphones designed to fundamentally change the way we capture content.

 

The Galaxy S20, S20+ and S20 Ultra’s revolutionary camera system combines advanced AI with Samsung’s largest image sensors yet. This makes Samsung’s newest flagships game-changers for mobile photography – devices that are not only capable of capturing photos and videos in stunning detail, but smart enough to help you choose the best possible shot.

 

After the smartphones’ unveiling, Drew Blackard, Head of Mobile Product Management, Samsung Electronics America, discusses how the Galaxy S20’s AI technology makes it easy to take advantage of the camera’s advanced hardware.

 

Filmmakers Colin Rosenblum and Samir Chaudry, hosts of the YouTube channel “Colin and Samir,” offer a demonstration of the Galaxy S20 Ultra’s Space Zoom technology from San Francisco’s scenic Hawk Hill. The most precise zoom function ever built into a smartphone, it’s capable of magnifying shots up to 100 times, and reveals incredible details in the backgrounds of photos.

 

After the show, Unpacked attendees flock to the event’s experience zone to test out the Galaxy S20 Ultra’s pro-grade camera.

 

 

More Partners, More Power: The Galaxy Ecosystem Expands

Samsung also announced exclusive partnerships with some of the biggest names in entertainment, gaming, music and more, and discussed how the features and integrations resulting from those partnerships allow the Galaxy S20 to offer a more powerful mobile experience. One that makes everything we love to do on our phones better and easier.

 

After revealing her company’s new role as Samsung’s exclusive partner for mobile entertainment, Netflix’s Chief Marketing Officer, Jackie Lee-Joe, discusses some of the can’t-miss content that Galaxy users can look forward to. “In the coming months, Samsung mobile users will have access to a whole host of new and exciting bonus content based on some of your favorite Netflix Originals, accessible through Samsung Daily and Samsung channels,” says Lee-Joe. “The content will shine a light on our diverse mix of creators from all around the world, a selection of whom will be handed a Galaxy S20 to shoot this content themselves, so that they have the freedom to continue inventing new ways to tell stories their way.”

 

Hiroshi Lockheimer, SVP of Platforms and Ecosystems at Google, outlines his company’s partnership with Samsung to change the way we connect with one another. He describes the decision to deeply integrate Google Duo into the 5G-enabled Galaxy S20 as one of the first steps toward realizing that goal. “Thanks to 5G, the video calls are higher quality, and that makes you feel more connected to the person you’re talking to,” says Lockheimer. “Also, with Duo built right into Galaxy’s native apps … we can help people connect much more seamlessly, without interruption.”

 

David S. Park, Head of Mobile Channel Marketing, Samsung Electronics America, discusses how, with a fast processor, a 120Hz display, up to 16GB of RAM, and 5G support, the Galaxy S20 takes mobile gaming to the next level. After announcing a partnership to bring Microsoft’s Forza Street to mobile for the first time exclusively through the Galaxy Store, Park highlights a key reason why the Galaxy S20 is perfect for playing the popular game. “Its new Dynamic AMOLED display is the most immersive ever on a Galaxy S device,” Park explains. “So you get smooth motion and clear gameplay.”

 

Samsung officially introduces the Galaxy Buds+. Describing them as earbuds designed for those who love premium sound, Park explains how enhancements such as two-way speakers, incredibly long battery life and Spotify integration make immersing yourself in your favorite music and podcasts easier than ever.

 

 

High-Tech Meets High Fashion

After officially unveiling the Galaxy Z Flip, Samsung took a moment to discuss another exciting partnership that will change how users view their device.

 

Hirst introduces the crowd to the Galaxy Z Flip Thom Browne Edition. Created in partnership with the renowned fashion designer, the device proves once and for all that “high fashion and high-tech go hand in hand.”

 

Browne describes why he’s particularly excited about his brand’s collaboration with Samsung: “With this device, our worlds meet, bringing together fashion and technology in a one-of-a-kind mobile experience,” says Browne. “We have created something truly special, and we look forward to sharing it with you.”

 

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That’s all for now, but there’s plenty more to unpack from Samsung’s most exciting showcase yet. Before you go, be sure to check out our up-close looks at the Galaxy Z Flip and Galaxy S20, and don’t forget to stay tuned to Samsung Newsroom for more exclusive coverage.

* This article was originally published here

Samsung Electronics Wins 61 iF Design Awards

Samsung Electronics today announced it received 61 awards, including two gold awards, at the world-renowned International Forum(iF) Design Award 2020. Samsung was given 34 prizes for product design, eight for professional concepts design, 17 for communication design and two for packaging design.

 

 

Samsung received the gold award for the Sero and the Bespoke customizable refrigerator. The Sero, which means “vertical” in Korean, has the ability to pivot between horizontal and vertical orientations. This new lifestyle TV features a modern and elegant design that stands out in any space. The Bespoke refrigerator, customizable to customers’ personal tastes, consists of eight models ranging from one-door to four-door units and offers a replaceable front panel of the sleek door which allows mixing and matching of different materials and colors, reflecting personal preferences in style. The ‘Kitchen Fit’ door was employed to give a ‘built in-like’ look to any kitchen.

 

“Samsung Electronics has pursued lifestyle innovations based on both reflection of current trends and its insight into customer needs in the future. We will continue to strive to create the experiences that our customers want from Samsung with unique design thinking, incorporating innovative technologies and attempting bold creative challenges.” said Dontae Lee, Executive Vice President and the Head of the Corporate Design Center at Samsung Electronics.

 

Including the two gold awards, Samsung was given 34 other iF Design Awards in the product category:

 

• Galaxy Fold, a foldable smartphone that optimizes content viewing experience when unfolded and maximizes portability when folded.
• Galaxy Watch Active2, a smartwatch that has a soft, seamless silhouette with reduced bezel size for expanded viewing experience.
• Space Monitor, an integrated clamp monitor stand which helps maximize desk space and allows its users to reclaim their workspace.
• AirDresser, a clothing refresher that has a full-length mirror highlighted with a pinstripe pattern and color gradation to accentuate any space harmoniously with its premium look.
• Samsung Induction Plate, a portable and slim dual induction range, is ideal for cooking multiple dishes at once. It has a sleek design appearance, making it a refined centrepiece when placed on the kitchen or table.

 

Samsung won two iF Design Awards in the packaging category:

 

• Galaxy Fold package, featuring new graphics, showcases a folded version of the original Galaxy logo.
• Galaxy Note10 and Note10+ packages demonstrate an eco-friendly approach, removing unnecessary elements and using pulp mold.

 

Samsung won 17 iF Design Awards in the communication category:

 

• Foldable UX for Galaxy Fold offers seamless experiences between the cover display and main display.
• Emotional Air Conditioner UX emphasizes necessary information subtly yet vividly through ‘Ambient Lighting.’
• Samsung Flip UX is an intuitive electronic board UX that digitizes the analog experience to allow easy use.
• Samsung ‘Resonance,’ an exhibition in the Milan Design Week 2019 which was an integrated brand communication campaign to convey the spirit of Samsung’s design philosophy.

 

Samsung won eight iF Design Awards in the professional concept category:

 

• GEMS (Gait Enhancing & Motivating System), an exoskeleton that assists in posture correction and helps health management on mobile devices.
• Device Sync, a feature that enables effortless connection between IoT devices through Vision Recognition and real-time Generative Visualization technologies.

 

Organized by iF International Forum Design GmbH, the iF Design Award contest started in Germany in 1953. Design submissions are subject to comprehensive evaluation for design, innovativeness, functionality and seven additional categories including product, packaging, communication and professional concepts.

 

iF Design Award 2020 winners are announced online through the iF Design Award website and iF Design app and winning designs will be presented at the iF Design Exhibition from May 2^nd to May 10^th during Berlin Design Week 2020.

 

For more information, please visit https://ifworlddesignguide.com.

* This article was originally published here

Take a Moment to Relax with Galaxy’s New, Nature-Inspired ‘Over the Horizon 2020’

 

In our increasingly plugged-in world, it can be easy to forget to take a moment every now and then to stop and smell the roses. Inspired by the simplicity of time spent outdoors and the calming sounds of nature, Samsung’s latest “Over the Horizon” remix is a fully acoustic version of the company’s signature sound designed to help bring you closer to the beauty of the world around us.

 

With each new generation of Galaxy devices comes a fresh new take on the “Over the Horizon” theme, and at the core of this year’s version is the power of nature itself. In order to capture the harmonious working of the natural world in all its glory, Samsung placed monochords in various natural locations in order to harness the power of nature for music.

 

Powered by the natural force of running water, the monochords operate thanks to a rotor- and pulley-based mechanism. As the mechanism rotates, it triggers the monochords to pluck their respective strings in the correct order. The resulting musical refrain has the unique characteristic of having been played solely by the force of nature.

 

On top of the monochord melody, Samsung also emphasized sounds like running water and chirping birds and kept the use of electronic elements to a minimum in order to help maximize the listener’s connection with the relaxing sounds of nature.

 

To complement the soothing, back-to-nature vibe of this remix, Samsung produced an accompanying video made up of relaxing footage of the natural world in all its glory. From calm woodland groves to awe-inspiring coastal vistas, the video showcases the true beauty of nature as well as the force of it in action as it powers the monochords. Check out the latest remix of “Over the Horizon” along with its tranquil music video above.

* This article was originally published here

Samsung to Advance High Performance Computing Systems with Launch of Industry’s First 3rd-generation (16GB) HBM2E

 

Samsung Electronics, the world leader in advanced memory technology, today announced the market launch of ‘Flashbolt’, its third-generation High Bandwidth Memory 2E (HBM2E). The new 16-gigabyte (GB) HBM2E is uniquely suited to maximize high performance computing (HPC) systems and help system manufacturers to advance their supercomputers, AI-driven data analytics and state-of-the-art graphics systems in a timely manner.

 

“With the introduction of the highest performing DRAM available today, we are taking a critical step to enhance our role as the leading innovator in the fast-growing premium memory market,” said Cheol Choi, executive vice president of Memory Sales & Marketing at Samsung Electronics. “Samsung will continue to deliver on its commitment to bring truly differentiated solutions as we reinforce our edge in the global memory marketplace.”

 

Ready to deliver twice the capacity of the previous-generation 8GB HBM2 ‘Aquabolt’, the new Flashbolt also sharply increases performance and power efficiency to significantly improve next-generation computing systems. The 16GB capacity is achieved by vertically stacking eight layers of 10nm-class (1y) 16-gigabit (Gb) DRAM dies on top of a buffer chip. This HBM2E package is then interconnected in a precise arrangement of more than 40,000 ‘through silicon via’ (TSV) microbumps, with each 16Gb die containing over 5,600 of these microscopic holes.

 

Samsung’s Flashbolt provides a highly reliable data transfer speed of 3.2 gigabits per second (Gbps) by leveraging a proprietary optimized circuit design for signal transmission, while offering a memory bandwidth of 410GB/s per stack. Samsung’s HBM2E can also attain a transfer speed of 4.2Gbps, the maximum tested data rate to date, enabling up to a 538GB/s bandwidth per stack in certain future applications. This would represent a 1.75x enhancement over Aquabolt’s 307GB/s.

 

Samsung expects to begin volume production during the first half of this year. The company will continue providing its second-generation Aquabolt lineup while expanding its third-generation Flashbolt offering, and will further strengthen collaborations with ecosystem partners in next-generation systems as it accelerates the transition to HBM solutions throughout the premium memory market.

* This article was originally published here

Samsung Electronics Australia Donates 1 Million AUD to Support Bushfire Efforts

W.J. Song (left), President of Samsung Electronics Australia, visits the New South Wales Rural Fire Service on January 31, following Samsung’s donation of $1 million (AUD) to bushfire relief efforts and victim support in the country.

 

Samsung Electronics Australia (Samsung) has donated $1 million (AUD) toward efforts to fight and prevent bushfires.

 

Mr W.J. Song, President, Samsung, said: “The devastation caused by the Australian bushfires has been felt across Samsung offices globally and our hearts go out to everyone that has been impacted. It has been incredibly humbling to see the Australian community rally together and offer any support they can during this time.

 

“Samsung has made this $1 million donation to the New South Wales Rural Fire Service and we are committed to leveraging the power of our technology to address the challenging reality that bushfires present to Australia.”

 

In 2020, Samsung will evolve its ongoing corporate citizenship program to inspire young people and entrepreneurs to tackle this issue.

* This article was originally published here

Samsung Global Goals: New Updates to the App Provide More Options to Donate

Last summer, Samsung Electronics announced its partnership with the United Nations Development Programme (UNDP) to support the Sustainable Development Goals, also known as the Global Goals. Developed in 2015, the 17 Global Goals were set by the United Nations General Assembly and agreed upon by world leaders to help tackle some of the globe’s most pressing challenges.

 

In order to provide simple ways for Galaxy users to come together to support the Global Goals, Samsung and the UNDP launched an education and donation-based app, Samsung Global Goals. The app provides Galaxy users with the ability to learn more about the Global Goals and take part in small actions to help address the issues that matter most to them.

 

To provide the best user experience possible, along with more ways to get involved, Samsung is bringing a range of updates to the Samsung Global Goals app this January.

 

 

 

More Ways to Join in and Give Back

The Samsung Global Goals app offers a range of ways for users to support and give back to the Global Goals. By engaging with advertisements in the app, users are able to donate 100% of an ad’s revenue to the Global Goals. Samsung also recently announced that it will match all proceeds generated through the in-app advertisements to help maximize donations and make an impact, meaning that effectively 200% of ad revenue from the app will be donated to the UNDP by Samsung¹.

 

 

The app also allows users to donate directly in support of the Global Goals to the UNDP. With the latest app updates, users will be able to use both Samsung Pay and Google Pay² native payment mechanisms when donating. This will allow users to directly donate to the UNDP and the Goal of their choice by simply clicking and then confirming using biometric authentication – making it easier than ever to make a difference and donation to the #Global Goals campaign.

 

 

Samsung is also making it easier for users to opt into features that help generate more ad earnings, even when their phone is charging. Users can currently opt into the ‘Charge Screen ads’ feature in the Donate tab of the app, which will show ads on the device’s lock screen when it is plugged in to charge. As part of the update, the app will now prompt new users with a pop-up message providing information on this feature once their device has been plugged in to charge. This feature can be easily toggled off and on anytime in the Donate tab.

 

Additionally, users will be able to enjoy a wider range of lock screen options in the app’s Global Goals Lockscreen Wallpapers section, which can easily be managed in the app’s Settings page. The new wallpapers now support a wider selection of inspirational quotes, dynamic visuals, and graphic styles, making easier to stay engaged and inspired to contribute.

 

 

The update also brings several other UX upgrades to the Samsung Global Goals app. App notification messages have been streamlined for improved usability, each Goals’ Facts and Figures information is now more clearly linked to each Goal and users can more easily see which version of the app they are running. Galaxy users in Korea will also now be able to learn about the K-SDGs, or Korean Sustainable Development Goals, in the Samsung Global Goals app thanks to a collaboration with Korea’s Ministry of Environment.

 

The Samsung Global Goals app is available for download through the Galaxy Store and Google Play. To learn more about the Samsung Global Goals, visit here.

 

 

¹ Samsung has pledged to match donations with ad proceeds generated through the Global Goals app; up to US$5 million annually.

² Donations through Samsung Pay or Google Pay will be available in 5 markets following the current update, including the U.S., Singapore, Australia, the U.K., and Canada. This feature will be available in more regions in the future.

* This article was originally published here

Samsung Billboards and Teaser Film Hint at the Shape of Things to Come

In just a few weeks, Samsung will unveil its latest devices at Galaxy Unpacked 2020 and the excitement is palpable. Amidst the anticipation, the company released a teaser film on January 28, hinting at what it has planned for the launch. Continuing the themes of the billboards Samsung installed around Place de la Concorde in Paris earlier this month, the film proclaims that the company will “change the shape of the future”, providing a glimpse of Samsung’s long-term vision for mobile technology.

 

On the day the teaser film was released, Samsung also brought its iconic billboards to major landmarks around the world – Callao Square in Madrid, Duomo di Milano in Milan, Hydroproject Building in Moscow, Times Square in New York, and Central Railway Station and Marriott Hotel in Warsaw. From January 30 onwards, Galaxy fans in London and Seoul will also have the opportunity to see the stunning displays in person at Piccadilly Circus and COEX respectively.

 

How will Samsung change the shape of mobile technology’s future? You’ll just have to wait until Galaxy Unpacked 2020 to find out. In the meantime, scroll down to see if you can glean any more clues from the film and photos below.

 

 

Samsung Galaxy billboards make their debut at Place de la Concorde in Paris

 

Samsung’s bold message appears on the exterior of Duomo di Milano in Milan

 

Galaxy billboards light up the iconic Times Square in New York

 

Callao Square in Madrid hosts Samsung’s latest OOH campaign

* This article was originally published here